Joseph P Bigus - Collected Quotes

"Data mining is the efficient discovery of valuable, nonobvious information from a large collection of data. […] Data mining centers on the automated discovery of new facts and relationships in data. The idea is that the raw material is the business data, and the data mining algorithm is the excavator, sifting through the vast quantities of raw data looking for the valuable nuggets of business information." (Joseph P Bigus,"Data Mining with Neural Networks: Solving business problems from application development to decision support", 1996)

"Like modeling, which involves making a static one-time prediction based on current information, time-series prediction involves looking at current information and predicting what is going to happen. However, with time-series predictions, we typically are looking at what has happened for some period back through time and predicting for some point in the future. The temporal or time element makes time-series prediction both more difficult and more rewarding. Someone who can predict the future based on what has occurred in the past can clearly have tremendous advantages over someone who cannot." (Joseph P Bigus,"Data Mining with Neural Networks: Solving business problems from application development to decision support", 1996)

"Many of the basic functions performed by neural networks are mirrored by human abilities. These include making distinctions between items (classification), dividing similar things into groups (clustering), associating two or more things (associative memory), learning to predict outcomes based on examples (modeling), being able to predict into the future (time-series forecasting), and finally juggling multiple goals and coming up with a good- enough solution (constraint satisfaction)." (Joseph P Bigus,"Data Mining with Neural Networks: Solving business problems from application development to decision support", 1996)

"More than just a new computing architecture, neural networks offer a completely different paradigm for solving problems with computers. […] The process of learning in neural networks is to use feedback to adjust internal connections, which in turn affect the output or answer produced. The neural processing element combines all of the inputs to it and produces an output, which is essentially a measure of the match between the input pattern and its connection weights. When hundreds of these neural processors are combined, we have the ability to solve difficult problems such as credit scoring." (Joseph P Bigus,"Data Mining with Neural Networks: Solving business problems from application development to decision support", 1996)

"Neural networks are a computing model grounded on the ability to recognize patterns in data. As a consequence, they have many applications to data mining and analysis." (Joseph P Bigus,"Data Mining with Neural Networks: Solving business problems from application development to decision support", 1996)

"Neural networks are a computing technology whose fundamental purpose is to recognize patterns in data. Based on a computing model similar to the underlying structure of the human brain, neural networks share the brains ability to learn or adapt in response to external inputs. When exposed to a stream of training data, neural networks can discover previously unknown relationships and learn complex nonlinear mappings in the data. Neural networks provide some fundamental, new capabilities for processing business data. However, tapping these new neural network data mining functions requires a completely different application development process from traditional programming." (Joseph P Bigus, "Data Mining with Neural Networks: Solving business problems from application development to decision support", 1996)

"People build practical, useful mental models all of the time. Seldom do they resort to writing a complex set of mathematical equations or use other formal methods. Rather, most people build models relating inputs and outputs based on the examples they have seen in their everyday life. These models can be rather trivial, such as knowing that when there are dark clouds in the sky and the wind starts picking up that a storm is probably on the way. Or they can be more complex, like a stock trader who watches plots of leading economic indicators to know when to buy or sell. The ability to make accurate predictions from complex examples involving many variables is a great asset." (Joseph P Bigus,"Data Mining with Neural Networks: Solving business problems from application development to decision support", 1996)

"Unfortunately, just collecting the data in one place and making it easily available isn’t enough. When operational data from transactions is loaded into the data warehouse, it often contains missing or inaccurate data. How good or bad the data is a function of the amount of input checking done in the application that generates the transaction. Unfortunately, many deployed applications are less than stellar when it comes to validating the inputs. To overcome this problem, the operational data must go through a 'cleansing' process, which takes care of missing or out-of-range values. If this cleansing step is not done before the data is loaded into the data warehouse, it will have to be performed repeatedly whenever that data is used in a data mining operation." (Joseph P Bigus,"Data Mining with Neural Networks: Solving business problems from application development to decision support", 1996)

"When training a neural network, it is important to understand when to stop. […] If the same training patterns or examples are given to the neural network over and over, and the weights are adjusted to match the desired outputs, we are essentially telling the network to memorize the patterns, rather than to extract the essence of the relationships. What happens is that the neural network performs extremely well on the training data. However, when it is presented with patterns it hasn't seen before, it cannot generalize and does not perform well. What is the problem? It is called overtraining." (Joseph P Bigus,"Data Mining with Neural Networks: Solving business problems from application development to decision support", 1996)

"While classification is important, it can certainly be overdone. Making too fine a distinction between things can be as serious a problem as not being able to decide at all. Because we have limited storage capacity in our brain (we still haven't figured out how to add an extender card), it is important for us to be able to cluster similar items or things together. Not only is clustering useful from an efficiency standpoint, but the ability to group like things together (called chunking by artificial intelligence practitioners) is a very important reasoning tool. It is through clustering that we can think in terms of higher abstractions, solving broader problems by getting above all of the nitty-gritty details." (Joseph P Bigus,"Data Mining with Neural Networks: Solving business problems from application development to decision support", 1996)