"Pencil and paper for construction of distributions, scatter diagrams, and run-charts to compare small groups and to detect trends are more efficient methods of estimation than statistical inference that depends on variances and standard errors, as the simple techniques preserve the information in the original data." (William E Deming, "On Probability as Basis for Action" American Statistician Vol. 29 (4), 1975)
"The basic principle which should be observed in designing tables is that of grouping related data, either by the use of space or, if necessary, rules. Items which are close together will be seen as being more closely related than items which are farther apart, and the judicious use of space is therefore vitally important. Similarly, ruled lines can be used to relate and divide information, and it is important to be sure which function is required. Rules should not be used to create closed compartments; this is time-wasting and it interferes with scanning." (Linda Reynolds & Doig Simmonds, "Presentation of Data in Science" 4th Ed, 1984)
"The space between columns, on the other hand, should be just sufficient to separate them clearly, but no more. The columns should not, under any circumstances, be spread out merely to fill the width of the type area. […] Sometimes, however, it is difficult to avoid undesirably large gaps between columns, particularly where the data within any given column vary considerably in length. This problem can sometimes be solved by reversing the order of the columns […]. In other instances the insertion of additional space after every fifth entry or row can be helpful, […] but care must be taken not to imply that the grouping has any special meaning." (Linda Reynolds & Doig Simmonds, "Presentation of Data in Science" 4th Ed, 1984)
"Scatter charts show the relationships between information, plotted as points on a grid. These groupings can portray general features of the source data, and are useful for showing where correlationships occur frequently. Some scatter charts connect points of equal value to produce areas within the grid which consist of similar features." (Bruce Robertson, "How to Draw Charts & Diagrams", 1988)
"A good chart delineates and organizes information. It communicates complex ideas, procedures, and lists of facts by simplifying, grouping, and setting and marking priorities. By spatial organization, it should lead the eye through information smoothly and efficiently." (Mary H Briscoe, "Preparing Scientific Illustrations: A guide to better posters, presentations, and publications" 2nd ed., 1995)
"Grouped area graphs sometimes cause confusion because the viewer cannot determine whether the areas for the data series extend down to the zero axis. […] Grouped area graphs can handle negative values somewhat better than stacked area graphs but they still have the problem of all or portions of data curves being hidden by the data series towards the front."
"If you want to hide data, try putting it into a larger group and then use the average of the group for the chart. The basis of the deceit is the endearingly innocent assumption on the part of your readers that you have been scrupulous in using a representative average: one from which individual values do not deviate all that much. In scientific or statistical circles, where audiences tend to take less on trust, the 'quality' of the average (in terms of the scatter of the underlying individual figures) is described by the standard deviation, although this figure is itself an average." (Nicholas Strange, "Smoke and Mirrors: How to bend facts and figures to your advantage", 2007)
"We tend automatically to think of all the categories represented on the horizontal axis of a column Chart as being equally important. They vary of course on the value axis. Otherwise, there would be little point in the chart, but there is somehow this feeling that they are in other respects similar members of a group. This convention can be put to good use to manipulate the message of the most boring bar or column chart." (Nicholas Strange, "Smoke and Mirrors: How to bend facts and figures to your advantage", 2007)
"Where there is no natural ordering to the categories it can be helpful to order them by size, as this can help you to pick out any patterns or compare the relative frequencies across groups. As it can be difficult to discern immediately the numbers represented in each of the categories it is good practice to include the number of observations on which the chart is based, together with the percentages in each category."
"Grouping charts according to a theme and in sequence with the message and putting them all on the same sheet or slide helps you find the thread of the message (even if the charts are separated again later)." (Jorge Camões, "Data at Work: Best practices for creating effective charts and information graphics in Microsoft Excel", 2016)
"The law of connectivity tells us that objects connected to other objects tend to be seen as a group. […] The law of common fate tells us that objects moving in the same direction are seen as a group." (Jorge Camões, "Data at Work: Best practices for creating effective charts and information graphics in Microsoft Excel", 2016)
"The law of continuity states that we interpret images so as not to generate abrupt transitions or otherwise create images that are more complex. […] we can arbitrarily fill in the missing elements to complete a pattern. It’s also the case of time series, in which we assume that data points in the future will be a smooth continuation of the past. […] In a line chart, those series with a similar slope (that is, they appear to follow the same direction) are understood as belonging to the same group." (Jorge Camões, "Data at Work: Best practices for creating effective charts and information graphics in Microsoft Excel", 2016)
"The law of segregation tells us that objects within a closed shape are seen as a group. A frame around objects (charts or legends, for example) has this function, but it’s also useful for adding visual annotations." (Jorge Camões, "Data at Work: Best practices for creating effective charts and information graphics in Microsoft Excel", 2016)
"A histogram represents the frequency distribution of the data. Histograms are similar to bar charts but group numbers into ranges. Also, a histogram lets you show the frequency distribution of continuous data. This helps in analyzing the distribution (for example, normal or Gaussian), any outliers present in the data, and skewness." (Umesh R Hodeghatta & Umesha Nayak, "Business Analytics Using R: A Practical Approach", 2017)
"Another problem is that while data visualizations may appear to be objective, the designer has a great deal of control over the message a graphic conveys. Even using accurate data, a designer can manipulate how those data make us feel. She can create the illusion of a correlation where none exists, or make a small difference between groups look big." (Carl T Bergstrom & Jevin D West, "Calling Bullshit: The Art of Skepticism in a Data-Driven World", 2020)
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