"A data strategy is the opportunity to bring data, one of the most important assets your organisation has, to the fore and to drive the future direction of the organisation." (Ian Wallis, "Data Strategy: From definition to execution", 2021)
"A data strategy which no longer reflects the priorities of the organisation as a whole is doomed to fail, and likely to struggle to keep any momentum beyond the immediate term." (Ian Wallis, "Data Strategy: From definition to execution", 2021)
"A KPI is a performance measure that demonstrates how effectively an organisation is achieving its critical objectives. They are used to track performance over a period of time to ensure the organisation is heading in the desired direction, and are quantifiable to guide whether activities need to be dialled up or down, resources adjusted or management resource focused on understanding what is in play that may be holding back the organisation." (Ian Wallis, "Data Strategy: From definition to execution", 2021)
"Culture is not something that can be read in a corporate document (though many organisations will claim to have values, beliefs and other concepts that articulate the culture as the corporate centre wants it to be seen). It is intangible and can be challenging to comprehend to those on the outside looking in. Much of it is unspoken, a series of behavioural norms which are engrained in the fabric of the organisation and drive attitudes of employees to one another, management, change programmes and any external (to the group, as well as the organisation) effort to drive change that may be resisted simply because it ‘isn’t the way we do things around here’." (Ian Wallis, "Data Strategy: From definition to execution", 2021)
"Data has a value, without which an organisation is largely a shell, worthless and of limited appeal other than as a means of sweeping up fixed assets at a knock-down price. It is the lifeblood of an organisation, so whether you regard it as the water that is essential to life or the blood circulating around the body, without it our organisations are not functional." (Ian Wallis, "Data Strategy: From definition to execution", 2021)
"Data strategy is even less understood [thank business strategy], so the chances of success can be further decreased, simply because you need organisation-wide commitment and buy-in to succeed. Data does not exist in a bubble; it is not the preserve of a function that can fix it for all, detached from touching everyone else. It is core to how you run the organisation, and without a focus on where you are heading, it is going to trip the organisation up at every turn - regulatory compliance; operational effectiveness; financial performance; customer and employee experience; essentially, the efficiency in managing virtually every activity in the organisation." (Ian Wallis, "Data Strategy: From definition to execution", 2021)
"I am using ‘data strategy’ as an overarching term to describe a far broader set of capabilities from which sub-strategies can be developed to focus on particular facets of the strategy, such as management information (MI) and reporting; analytics, machine learning and AI; insight; and, of course, data management." (Ian Wallis, "Data Strategy: From definition to execution", 2021)
"If there is one all too common a failing in data strategies, it is the temptation to make them too detailed through either straying into implementation activities or overplaying the content by providing too much information. The key is to recognise the level of information that needs to be imparted to make the data strategy coherent and likely to be endorsed, with as little information as is necessary to be able to make the point cogently. Brevity, and associated clarity in what needs to be achieved and why, is a winning formula in gaining senior executive sponsorship." (Ian Wallis, "Data Strategy: From definition to execution", 2021)
"It is also important to regard the data strategy as a living document. Do not regard it as a masterpiece, never to be reviewed, amended or critiqued within the time frame it covers, but instead see it as a strategy that can flex to the changing demands of an organisation." (Ian Wallis, "Data Strategy: From definition to execution", 2021)
"[...] it is always useful to learn from past mistakes, but evidence shows that most strategies fail due to an inability to follow through into execution." (Ian Wallis, "Data Strategy: From definition to execution", 2021)
"In the same vein, data strategy is often a misnomer for a much wider scope of coverage, but the lack of coherence in how we use the language has led to data strategy being perceived to cover data management activities all the way through to exploitation of data in the broadest sense. The occasional use of information strategy, intelligence strategy or even data exploitation strategy may differentiate, but the lack of a common definition on what we mean tends to lead to data strategy being used as a catch-all for the more widespread coverage such a document would typically include. Much of this is due to the generic use of the term ‘data’ to cover everything from its capture, management, governance through to reporting, analytics and insight." (Ian Wallis, "Data Strategy: From definition to execution", 2021)
"Many organisations start a data strategy from a need to get data into some sort of organised state in which it is feasible to demonstrate compliance. In my opinion, compliance should be a component of a data strategy, not the data strategy in itself." (Ian Wallis, "Data Strategy: From definition to execution", 2021)
"The challenge with using OKRs is to focus on just three to five objectives - sounds simple enough, but so many organisations follow the ‘if it moves, track it’ philosophy such that they can’t see the wood for the trees." (Ian Wallis, "Data Strategy: From definition to execution", 2021)
"The key for a successful data strategy is to align it clearly with the corporate strategy. The data strategy is a crucial enabler of the corporate strategy, and the data strategy should clearly call out those components that have a clear line of sight to delivering, or enabling, the corporate goals. If the data strategy does not align to the corporate goals it will be a much more challenging task to get the wider organisation to buy into it, not least because it will fail to have any resonance with the objectives of the organisational leaders and be regarded as optional at best." (Ian Wallis, "Data Strategy: From definition to execution", 2021)
"The KPI juggernaut has been misused and abused in too many organisations to the extent it has devalued the concept of KPIs. KPIs used well - the ten things that really matter to an organisation - can, in my experience, be a real galvanising force to get focus and attention put in those areas which really can make a difference. The rest is a distraction, there through some misplaced view that more adds value when actually it detracts through losing the focus from where it needs to be." (Ian Wallis, "Data Strategy: From definition to execution", 2021)
"The nature of the change that the data strategy is to drive will be determined by the appetite and commitment of the organisation to change. It will also be shaped by the maturity of the organisation, with the maturity assessment process having identified and demonstrated where the gaps lie, and the resolve of the organisation to set its own pace and objectives to be achieved by the time of the next assessment." (Ian Wallis, "Data Strategy: From definition to execution", 2021)
"The premise of OKRs is to keep objectives and results simple and flexible, ensuring they align with business goals and enterprise initiatives guided by regular reviews to assess progress during the quarter. The intent is to keep OKRs clear and accountable, as well as measurable, with between three and five objectives recommended at a high level that can each be tracked by three to five key measures. They should be ambitious goals, even uncomfortable, in challenging aspirations, making them stretch targets." (Ian Wallis, "Data Strategy: From definition to execution", 2021)
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