07 January 2016

♜Strategic Management: Strategy Map (Definitions)

"A strategy map is a tool that enables an organization to articulate its strategy through a series of cross-functional cause-and-effect relationships." (Ralph F Smith, "Business Process Management and the Balanced Scorecard: Using Processes as Strategic Drivers", 2007)

"A specific version of a strategy plan that adheres to the Balanced Scorecard methodology. Strategy maps depict objectives in multiple perspectives with corresponding cause and effect linkages." (Intrafocus)

"A strategy map is a visual representation of an organization’s overall objectives and how they relate to one another. The map is created during the strategic planning process and is used as a primary reference material during periodic strategy check-in and review meetings." (ClearPoint Strategy) [source]

"A Strategy Map provides a visual representation of the organization’s strategy. It is a powerful communication tool that enables employees to understand the company’s strategy and translate it into actions they can take, to ensure the achievement of strategic objectives." (The KPI Institute) [source


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