"The process of making data consistent, either manually, or automatically using programs." (Microsoft Corporation, "Microsoft SQL Server 7.0 System Administration Training Kit", 1999)
Processing data to remove or repair inconsistencies." (Rod Stephens, "Beginning Database Design Solutions", 2008)
"The process of building a data warehouse out of data coming from multiple online transaction processing (OLTP) systems." (Microsoft, "SQL Server 2012 Glossary", 2012)
"A term that is very similar to data deidentification and is sometimes used improperly as a synonym for data deidentification. Data scrubbing refers to the removal, from data records, of identifying information (i.e., information linking the record to an individual) plus any other information that is considered unwanted. This may include any personal, sensitive, or private information contained in a record, any incriminating or otherwise objectionable language contained in a record, and any information irrelevant to the purpose served by the record." (Jules H Berman, "Principles of Big Data: Preparing, Sharing, and Analyzing Complex Information", 2013)
"The process of removing corrupt, redundant, and inaccurate data in the data governance process. (Robert F Smallwood, Information Governance: Concepts, Strategies, and Best Practices, 2014)
"Data Cleansing (or Data Scrubbing) is the action of identifying and then removing or amending any data within a database that is: incorrect, incomplete, duplicated." (experian) [source]
"Data cleansing, or data scrubbing, is the process of detecting and correcting or removing inaccurate data or records from a database. It may also involve correcting or removing improperly formatted or duplicate data or records. Such data removed in this process is often referred to as 'dirty data'. Data cleansing is an essential task for preserving data quality." (Teradata) [source]
"Data scrubbing, also called data cleansing, is the process of amending or removing data in a database that is incorrect, incomplete, improperly formatted, or duplicated." (Techtarget) [source]
"Part of the process of building a data warehouse out of data coming from multiple online transaction processing (OLTP) systems." (Microsoft Technet)
"The process of filtering, merging, decoding, and translating source data to create validated data for the data warehouse." (Information Management)
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