♜Strategic Management: Roadmap (Definitions)

"An abstracted plan for business or technology change, typically operating across multiple disciplines over multiple years." (David Lyle & John G Schmidt, "Lean Integration", 2010)

"Techniques that capture market trends, product launches, technology development, and competence building over time in a multilayer, consistent framework." (Gina C O'Connor & V K Narayanan, "Encyclopedia of Technology and Innovation Management", 2010)

"Defines the actions required to move from current to future (target) state. Similar to a high-level project plan." (DAMA International, "The DAMA Dictionary of Data Management", 2011)

[portfolio roadmap:] "A document that provides the high-level strategic direction and portfolio information in a chronological fashion for portfolio management and ensures dependencies within the portfolio are established and evaluated." (Project Management Institute, "The Standard for Portfolio Management" 3rd Ed., 2012)

"Forward-looking plans intended to be taken by the security program over the foreseeable future." (Mark Rhodes-Ousley, "Information Security: The Complete Reference" 2nd Ed., 2013)

"Within the context of business analytics, a defined set of staged initiatives that deliver tactical returns while moving the team toward strategic outcomes." (Evan Stubbs, "Delivering Business Analytics: Practical Guidelines for Best Practice", 2013)

"High-level action plan for change that will involve several facets of the enterprise (business, organization, technical)." (Gilbert Raymond & Philippe Desfray, "Modeling Enterprise Architecture with TOGAF", 2014)

"An action plan that matches the organization's business goals with specific technology solutions in order to help meet those goals." (David K Pham, "From Business Strategy to Information Technology Roadmap", 2016)

"The Roadmap is a schedule of events and Milestones that communicate planned Solution deliverables over a timeline. It includes commitments for the planned, upcoming Program Increment (PI) and offers visibility into the deliverables forecasted for the next few PIs." (Dean Leffingwell, "SAFe 4.5 Reference Guide: Scaled Agile Framework for Lean Enterprises" 2nd Ed., 2018)

"A product roadmap is a visual summary of a product’s direction to facilitate communication with customers, prospects, partners, and internal stakeholders." (Pendo) [source]

"A Roadmap is a plan to progress toward a set of defined goals. Depending on the purpose of the Roadmap, it may be either high-level or detailed. In terms of Enterprise Architecture, roadmaps are usually developed as abstracted plans for business or technology changes, typically operating across multiple disciplines over multiple years." (Orbus Software)

"A roadmap is a strategic plan that defines a goal or desired outcome and includes the major steps or milestones needed to reach it." (ProductPlan) [source]

♜Strategic Management: Risk Mitigation (Definitions)

"A planning process to identify, prevent, remove, or reduce risk if it occurs and define actions to limit the severity/impact of a risk, should it occur." (Lynne Hambleton, "Treasure Chest of Six Sigma Growth Methods, Tools, and Best Practices", 2007)

"The act of developing advance plans or taking immediate actions to minimize, or prevent known or unknown events (risks) from adversely impacting a strategy or business objective." (Steven G Haines, "The Product Manager's Desk Reference", 2008)

"A risk response strategy whereby the project team acts to reduce the probability of occurrence or impact of a threat. " (Project Management Institute, "The Standard for Portfolio Management" 3rd Ed., 2012)

"Reducing a risk by controlling its likelihood, its cost, or its threats, through the use of security measures designed to provide these controls." (Mark Rhodes-Ousley, "Information Security: The Complete Reference, Second Edition, 2nd Ed.", 2013)

"The process through which decisions are reached and protective measures are implemented for reducing risk to, or maintaining risks within, specified levels." (ISTQB)

♜Strategic Management: Business Strategy (Definitions)

"Business strategy is the determination of how a company will compete in a given business, and position itself among its competitors." (Kenneth R Andrews, "The Concept of Corporate Strategy", 1980)

"The organization's business strategy is a set of objectives, plans, and policies for the organization to compete successfully in its markets. In effect, the business strategy specifies what an organization's competitive will be and how this advantage will be and sustained." (Scott M Shafer & ‎Jack R Meredith, "Introducing Operations Management: Wall Street Journal", 2003)

"A business strategy is a set of guiding principles that, when communicated and adopted in the organization, generates a desired pattern of decision making. A strategy is therefore about how people throughout the organization should make decisions and allocate resources in order accomplish key objectives." (Michael D Watkins, "Demystifying Strategy: The What, Who, How, and Why", Harvard Business Review, 2007) [source]

"A business strategy identifies how a division or strategic business unit will compete in its product or service domain." (John R Schermerhorn Jr, "Management" 12th Ed., 2012)

"Business strategy is essentially the art and science of formulating. plans to align resources, overcome challenges, and achieve stated objectives." (Carl F Lehman, "Strategy and Business Process Management", 2012)

"Business strategy is the strategic initiatives a company pursues to create value for the organization and its stakeholders and gain a competitive advantage in the market." (Michael Boyles, "What is business strategy & why is it important?", Harvard Business School Online, 2022) [link]

♜Strategic Management: Balanced Scorecard (Definitions)

"An evaluation method, created by Robert Kaplan and David Norton, that consists of four perspectives (customer, learning, business, and financial) and is used to evaluate effectiveness." (Teri Lund & Susan Barksdale, "10 Steps to Successful Strategic Planning", 2006)

"A strategic management system that connects activities to strategic goals and measures how much the activities contribute to achieving those goals. It provides a broader view of the business than merely looking at financial data. Devised by management theorists Robert Kaplan and David Norton." (Steve Williams & Nancy Williams, "The Profit Impact of Business Intelligence", 2007)

"A type of scorecard application that tracks an organization's progress from various perspectives simultaneously." (Ken Withee, "Microsoft® Business Intelligence For Dummies®", 2010)

"A formal approach used to help organizations translate their vision into objectives that can be measured and monitored using both financial and non-financial performance measures." (Leslie G Eldenburg & Susan K. Wolcott, "Cost Management" 2nd Ed., 2011)

"A performance measurement approach that links business goals to performance metrics." (Linda Volonino & Efraim Turban, "Information Technology for Management" 8th Ed., 2011)

"A management tool that measures and manages an organization's progress toward strategic goals and objectives. Incorporates financial indicators with three other perspectives: customer, internal business processes, and learning and growth." (Joan C Dessinger, "Fundamentals of Performance Improvement" 3rd Ed., 2012)

"A balanced scorecard tallies organizational performance in financial, customer service, internal process, and innovation and learning areas." (John R Schermerhorn Jr, "Management" 12th Ed., 2012)

"First proposed by Kaplan and Norton in 1992, the balanced scorecard focused on translating strategy into actions, and promoted a move away from traditional financial measures. Instead, organizations were encouraged to develop a broad range of financial and nonfinancial lead and lag measures that provided insight into overall operating performance." (Sally-Anne Pitt, "Internal Audit Quality", 2014)

"One of the widely adopted performance management frameworks is the balanced scorecard technique designed by Kaplan and Norton. Balanced scorecards involve looking at an enterprise (private, public, or nonprofit) through four perspectives: financial, customer, learning and growth, and operations." (Saumya Chaki, "Enterprise Information Management in Practice", 2015)

"A tool for linking strategic goals to performance indicators. These performance indicators combine performance indicators relating to financial performance, consumer satisfaction, internal efficiency, and learning and innovation." (Robert M Grant, "Contemporary Strategy Analysis" 10th Ed., 2018)

"A balanced scorecard (BSC) is a performance measurement and management approach that recognizes that financial measures by themselves are not sufficient and that an enterprise needs a more holistic, balanced set of measures which reflects the different drivers that contribute to superior performance and the achievement of the enterprise’s strategic goals. The balanced scorecard is driven by the premise that there is a cause-and-effect link between learning, internal efficiencies and business processes, customers, and financial results." (Gartner)

"A strategic tool for measuring whether the operational activities of a company are aligned with its objectives in terms of business vision and strategy." (ISQTB)

"An integrated framework for describing strategy through the use of linked performance measures in four, balanced perspectives ‐ Financial, Customer, Internal Process, and Employee Learning and Growth. The Balanced Scorecard acts as a measurement system, strategic management system, and communication tool." (Intrafocus) 

♜Strategic Management: Risk Management (Definitions)

"An organized, analytic process to identify what might cause harm or loss (identify risks); to assess and quantify the identified risks; and to develop and, if needed, implement an appropriate approach to prevent or handle causes of risk that could result in significant harm or loss." (Sandy Shrum et al, "CMMI: Guidelines for Process Integration and Product Improvement", 2003)

"The organized, analytic process to identify future events (risks) that might cause harm or loss, assess and quantify the identified risks, and decide if, how, and when to prevent or reduce the risk. Also includes the implementation of mitigation actions at the appropriate times." (Richard D Stutzke, "Estimating Software-Intensive Systems: Projects, Products, and Processes", 2005)

"Identifying a situation or problem that may put specific plans or outcomes in jeopardy, and then organizing actions to mitigate it." (Teri Lund & Susan Barksdale, "10 Steps to Successful Strategic Planning", 2006)

"The process of identifying hazards of property insured; the casualty contemplated in a specific contract of insurance; the degree of hazard; a specific contingency or peril. Generally not the same as security management, but may be related in concerns and activities. Work is done by a risk manager." (Robert McCrie, "Security Operations Management" 2nd Ed., 2006)

"Systematic application of procedures and practices to the tasks of identifying, analyzing, prioritizing, and controlling risk." (Tilo Linz et al, "Software Testing Practice: Test Management", 2007)

"Risk management is a continuous process to be performed throughout the entire life of a project, and an important part of project management activities. The objective of risk management is to identify and prevent risks, to reduce their probability of occurrence, or to mitigate the effects in case of risk occurrence." (Lars Dittmann et al, "Automotive SPICE in Practice", 2008)

"A structured process for managing risk." (David G Hill, "Data Protection: Governance, Risk Management, and Compliance", 2009)

"The process organizations employ to reduce different types of risks. A company manages risk to avoid losing money, protect against breaking government or regulatory body rules, or even assure that adverse weather does not interrupt the supply chain." (Tony Fisher, "The Data Asset", 2009)

"Systematic application of procedures and practices to the tasks of identifying, analyzing, prioritizing, and controlling risk." (IQBBA, "Standard glossary of terms used in Software Engineering", 2011)

"The process of identifying what can go wrong, determining how to respond to risks should they occur, monitoring a project for risks that do occur, and taking steps to respond to the events that do occur." (Bonnie Biafore, "Successful Project Management: Applying Best Practices and Real-World Techniques with Microsoft® Project", 2011)

"Risk management is using managerial resources to integrate risk identification, risk assessment, risk prioritization, development of risk-handling strategies, and mitigation of risk to acceptable levels (ASQ)." (Laura Sebastian-Coleman, "Measuring Data Quality for Ongoing Improvement ", 2012)

"The process of identifying negative and positive risks to a project, analyzing the likelihood and impact of those risks, planning responses to higher priority risks, and tracking risks." (Bonnie Biafore & Teresa Stover, "Your Project Management Coach: Best Practices for Managing Projects in the Real World", 2012)

"A policy of determining the greatest potential failure associated with a project." (James Robertson et al, "Complete Systems Analysis: The Workbook, the Textbook, the Answers", 2013)

"Controlling vulnerabilities, threats, likelihood, loss, or impact with the use of security measures. See also risk, threat, and vulnerability." (Mark Rhodes-Ousley, "Information Security: The Complete Reference, Second Edition" 2nd Ed., 2013)

"A process to identify, assess, manage, and control potential events or situations to provide reasonable assurance regarding the achievement of the organization's objectives." (Sally-Anne Pitt, "Internal Audit Quality", 2014)

"Managing the financial impacts of unusual events." (Manish Agrawal, "Information Security and IT Risk Management", 2014)

"Systematic application of policies, procedures, methods and practices to the tasks of identifying, analysing, evaluating, treating and monitoring risk." (Chartered Institute of Building, "Code of Practice for Project Management for Construction and Development, 5th Ed.", 2014)

"The coordinated activities to direct and control an organisation with regard to risk." (David Sutton, "Information Risk Management: A practitioner’s guide", 2014)

"The process of reducing risk to an acceptable level by implementing security controls. Organizations implement risk management programs to identify risks and methods to reduce it. The risk that remains after risk has been mitigated to an acceptable level is residual risk." (Darril Gibson, "Effective Help Desk Specialist Skills", 2014)

"Risk management is a structured approach to monitoring, meas­uring, and managing exposures to reduce the potential impact of an uncertain happening." (Christopher Donohue et al, "Foundations of Financial Risk: An Overview of Financial Risk and Risk-based Financial Regulation, 2nd Ed", 2015)

"Systematic application of procedures and practices to the tasks of identifying, analyzing, prioritizing, and controlling risk. " (ISTQB, "Standard Glossary", 2015)

"The practice of identifying, assessing, controlling, and mitigating risks. Techniques to manage risk include avoiding, transferring, mitigating, and accepting the risk." (Weiss, "Auditing IT Infrastructures for Compliance, 2nd Ed", 2015)

"The discipline and methods used to quantify, track, and reduce where possible various types of defined risk." (Gregory Lampshire, "The Data and Analytics Playbook", 2016)

"The process of identifying individual risks, understanding and analyzing them, and then managing them." (Paul H Barshop, "Capital Projects", 2016)

"Coordinated activities to direct and control an organization with regard to risk." (William Stallings, "Effective Cybersecurity: A Guide to Using Best Practices and Standards", 2018)

"Process of identifying and monitoring business risks in a manner that offers a risk/return relationship that is acceptable to an entity's operating philosophy." (Tom Klammer, "Statement of Cash Flows: Preparation, Presentation, and Use", 2018)

"Coordinated activities to direct and control an organisation with regard to risk." (ISO Guide 73:2009)

"Risk management is the identification, assessment and prioritisation of risks [...] followed by coordinated and economical application of resources to minimise, monitor and control the probability and/or impact of unfortunate events or to maximise the realisation of opportunities." (David Sutton, "Information Risk Management: A practitioner’s guide", 2014)

♜Strategic Management: Enterprise Architecture (Definitions)

"[Enterprise Architecture is] the set of descriptive representations (i. e., models) that are relevant for describing an Enterprise such that it can be produced to management's requirements (quality) and maintained over the period of its useful life. (John Zachman, 1987)

"An enterprise architecture is an abstract summary of some organizational component's design. The organizational strategy is the basis for deciding where the organization wants to be in three to five years. When matched to the organizational strategy, the architectures provide the foundation for deciding priorities for implementing the strategy." (Sue A Conger, "The new software engineering", 1994)

"An enterprise architecture is a snapshot of how an enterprise operates while performing its business processes. The recognition of the need for integration at all levels of an organisation points to a multi-dimensional framework that links both the business processes and the data requirements." (John Murphy & Brian Stone [Eds.], 1995)

"The Enterprise Architecture is the explicit description of the current and desired relationships among business and management process and information technology. It describes the 'target' situation which the agency wishes to create and maintain by managing its IT portfolio." (Franklin D Raines, 1997)

"Enterprise architecture is a family of related architecture components. This include information architecture, organization and business process architecture, and information technology architecture. Each consists of architectural representations, definitions of architecture entities, their relationships, and specification of function and purpose. Enterprise architecture guides the construction and development of business organizations and business processes, and the construction and development of supporting information systems." (Gordon B Davis, "The Blackwell encyclopedic dictionary of management information systems"‎, 1999)

"Enterprise architecture is a holistic representation of all the components of the enterprise and the use of graphics and schemes are used to emphasize all parts of the enterprise, and how they are interrelated." (Gordon B Davis," The Blackwell encyclopedic dictionary of management information systems"‎, 1999)

"Enterprise Architecture is the discipline whose purpose is to align more effectively the strategies of enterprises together with their processes and their resources (business and IT)." (Alain Wegmann, "On the systemic enterprise architecture methodology", 2003)

"An enterprise architecture is a blueprint for organizational change defined in models [using words, graphics, and other depictions] that describe (in both business and technology terms) how the entity operates today and how it intends to operate in the future; it also includes a plan for transitioning to this future state." (US Government Accountability Office, "Enterprise Architecture: Leadership Remains Key to Establishing and Leveraging Architectures for Organizational Transformation", GAO-06-831, 2006)

"Enterprise architecture is the organizing logic for business processes and IT infrastructure reflecting the integration and standardization requirements of a company's operation model." (Jeanne W. Ross et al, "Enterprise architecture as strategy: creating a foundation for business", 2006)

"Enterprise-architecture is the integration of everything the enterprise is and does." (Tom Graves, "Real Enterprise-Architecture : Beyond IT to the whole enterprise", 2007)

"Enterprise architecture is the organizing logic for business processes and IT infrastructure reflecting the integration and standardization requirements of the company's operating model. The operating model is the desired state of business process integration and business process standardization for delivering goods and services to customers." (Peter Weill, "Innovating with Information Systems Presentation", 2007)

"Enterprise architecture is the process of translating business vision and strategy into effective enterprise change by creating, communicating and improving the key requirements, principles and models that describe the enterprise's future state and enable its evolution. The scope of the enterprise architecture includes the people, processes, information and technology of the enterprise, and their relationships to one another and to the external environment. Enterprise architects compose holistic solutions that address the business challenges of the enterprise and support the governance needed to implement them." (Anne Lapkin et al, "Gartner Clarifies the Definition of the Term 'Enterprise Architecture", 2008)

"Enterprise architecture [is] a coherent whole of principles, methods, and models that are used in the design and realisation of an enterprise's organisational structure, business processes, information systems, and infrastructure." (Marc Lankhorst, "Enterprise Architecture at Work: Modelling, Communication and Analysis", 2009)

"Enterprise architecture (EA) is the definition and representation of a high-level view of an enterprise‘s business processes and IT systems, their interrelationships, and the extent to which these processes and systems are shared by different parts of the enterprise. EA aims to define a suitable operating platform to support an organisation‘s future goals and the roadmap for moving towards this vision." (Toomas Tamm et al, "How Does Enterprise Architecture Add Value to Organisations?", Communications of the Association for Information Systems Vol. 28 (10), 2011)

"Enterprise architecture (EA) is a discipline for proactively and holistically leading enterprise responses to disruptive forces by identifying and analyzing the execution of change toward desired business vision and outcomes. EA delivers value by presenting business and IT leaders with signature-ready recommendations for adjusting policies and projects to achieve target business outcomes that capitalize on relevant business disruptions. EA is used to steer decision making toward the evolution of the future state architecture." (Gartner)

"Enterprise Architecture [...] is a way of thinking enabled by patterns, frameworks, standards etc. essentially seeking to align both the technology ecosystem and landscape with the business trajectory driven by both the internal and external forces." (Daljit R Banger)

♜Strategic Management: Strategy (Definitions)

"Strategy can be defined as the determination of the long-term goals and objectives of an enterprise, and the adoption of courses of action and the allocation of resources necessary for carrying out these goals." (Alfred D. Chandler Jr., "Strategy and Structure", 1962)

"Strategy is the pattern of objectives, purposes or goals and major policies and plans for achieving these goals, stated in such a way as to define what businesses the company is in or is to be in and the kind of company it is or is to be." (Edmund P Learned et al, "Business Policy: Text and Cases", 1965)

"Strategies are forward-looking plans that anticipate change and initiate actions to take advantage of opportunities that are integrated into the concept or mission of the company." (William A Newman & J. P Logan, "Strategy, Policy, and Central Management", 1971) 

"Strategy is the basic goals and objectives of the organization, the major programs of action chosen to reach these goals and objectives, and the major pattern of resource allocation used to relate the organization to its environment." (Dan E Schendel & K J Hatten, "Business Policy or Strategic Management: A View for an Emerging Discipline", 1972)

"Strategy is a unified, comprehensive, and integrative plan designed to assure that the basic objectives of the enterprise are achieved." (William F Glueck, "Business Policy, Strategy Formation, and Management Action", 1976) 

"Strategy is the forging of company missions, setting objectives for the organization in light of external and internal forces, formulating specific policies and strategies to achieve objectives, and ensuring their proper implementation so that the basic purposes and objectives of the organization will be achieved." (George A  Steiner & John B. Miner,"Management Policy and Strategy", 1977)

"Strategy is a mediating force between the organization and its environment: consistent patterns of streams of organizational decisions to deal with the environment." (Henry Mintzberg, "The Structuring of Organizations", 1979)

"Strategy is defined as orienting 'metaphases' or frames of reference that allow the organization and its environment to be understood by organizational stakeholders. On this basis, stakeholders are motivated to believe and to act in ways that are expected to produce favorable results for the organization." (Ellen E Chaffee, "Three Models of Strategy," Academy of Management Review Vol. 10 (1), 1985) 

"Strategy is the creation of a unique and valuable position, involving a different set of activities. [...] Strategy is creating fit among a company’s activities." (Michael E Porter, "What is Strategy?", Harvard Business Review, 1996)

"General direction set for the organization and its various components to achieve a desired state in the future, resulting from the detailed strategic planning process." (Alan Wa Steiss, "Strategic Management for Public and Nonprofit Organizations", 2003)

"An organization's overall plan of development, describing the effective use of resources in support of the organization in its future activities. It involves setting objectives and proposing initiatives for action." (ISO/IEC 38500:2008, 2008)

"An organized set of initiation programs and projects undertaken in order to achieve the organization ’ s vision." (Terry Schimidt, "Strategic Management Made Simple", 2009)

"This is a plan of action stating how an organisation will achieve its long-term objectives." (Bernard Burnes, "Managing change : a strategic approach to organisational dynamics" 5th Ed., 2009)

"The essential course of action attempted to achieve an enterprise’s end - particularly goals. Moreover, a strategy must be to carry out exactly one mission. In general, strategies address goals, and tactics address objectives." (David C Hay, "Data Model Patterns: A Metadata Map", 2010)

"A broad-based formula for how a business is going to accomplish its mission, what its goals should be, and what plans and policies will be needed to carry out those goals."  (Linda Volonino & Efraim Turban, "Information Technology for Management" 8th Ed., 2011)

"denotes, by an extension of military language, the development of a policy by the enterprise (its objectives, structure, and operation), defined on one hand on the basis of its strengths and weaknesses and, on the other hand, taking into account threats and opportunities identified in its environment." (Humbert Lesca & Nicolas Lesca, "Weak Signals for Strategic Intelligence", 2011)

"A comprehensive plan that states how a corporation will achieve its mission and objectives." (Thomas L Wheelen & J David Hunger., "Strategic management and business policy: toward global sustainability" 13th Ed., 2012)

"The proposed direction an organization will achieve over the long term, through the configuration of resources in a challenging environment, to meet the needs of markets and to fulfill stakeholder expectations." (Paul C Dinsmore et al, "Enterprise Project Governance", 2012)

"A strategy is a comprehensive plan guiding resource allocation to achieve long-term organization goals." (John R Schermerhorn Jr, "Management" 12th Ed., 2012)

"The definition of the model’s goals, the high-level approach to achieve these goals, and the decision making mechanisms to execute this approach." (Panos Alexopoulos, "Semantic Modeling for Data", 2020)

"Strategy is a style of thinking, a conscious and deliberate process, an intensive implementation system, the science of insuring future success." (Pete Johnson)

"Strategy is the way an organization seeks to achieve its vision and mission. It is a forward-looking statement about an organization’s planned use of resources and deployment capabilities. Strategy becomes real when it is associated with: 1) a concrete set of goals and objectives; and 2) a method involving people, resources and processes." (Intrafocus)

🪙Business Intelligence: Complexity (Just the Quotes)

"The more complex the shape of any object. the more difficult it is to perceive it. The nature of thought based on the visual apprehension of objective forms suggests, therefore, the necessity to keep all graphics as simple as possible. Otherwise, their meaning will be lost or ambiguous, and the ability to convey the intended information and to persuade will be inhibited." (Robert Lefferts, "Elements of Graphics: How to prepare charts and graphs for effective reports", 1981)

"Once these different measures of performance are consolidated into a single number, that statistic can be used to make comparisons […] The advantage of any index is that it consolidates lots of complex information into a single number. We can then rank things that otherwise defy simple comparison […] Any index is highly sensitive to the descriptive statistics that are cobbled together to build it, and to the weight given to each of those components. As a result, indices range from useful but imperfect tools to complete charades." (Charles Wheelan, "Naked Statistics: Stripping the Dread from the Data", 2012)

"The urge to tinker with a formula is a hunger that keeps coming back. Tinkering almost always leads to more complexity. The more complicated the metric, the harder it is for users to learn how to affect the metric, and the less likely it is to improve it." (Kaiser Fung, "Numbersense: How To Use Big Data To Your Advantage", 2013)

"Any presentation of data, whether a simple calculated metric or a complex predictive model, is going to have a set of assumptions and choices that the producer has made to get to the output. The more that these can be made explicit, the more the audience of the data will be open to accepting the message offered by the presenter." (Zach Gemignani et al, "Data Fluency", 2014)

"Decision trees are also considered nonparametric models. The reason for this is that when we train a decision tree from data, we do not assume a fixed set of parameters prior to training that define the tree. Instead, the tree branching and the depth of the tree are related to the complexity of the dataset it is trained on. If new instances were added to the dataset and we rebuilt the tree, it is likely that we would end up with a (potentially very) different tree." (John D Kelleher et al, "Fundamentals of Machine Learning for Predictive Data Analytics: Algorithms, Worked Examples, and Case Studies", 2015)

"When datasets are small, a parametric model may perform well because the strong assumptions made by the model - if correct - can help the model to avoid overfitting. However, as the size of the dataset grows, particularly if the decision boundary between the classes is very complex, it may make more sense to allow the data to inform the predictions more directly. Obviously the computational costs associated with nonparametric models and large datasets cannot be ignored. However, support vector machines are an example of a nonparametric model that, to a large extent, avoids this problem. As such, support vector machines are often a good choice in complex domains with lots of data." (John D Kelleher et al, "Fundamentals of Machine Learning for Predictive Data Analytics: Algorithms, Worked Examples, and Case Studies", 2015)

"The tension between bias and variance, simplicity and complexity, or underfitting and overfitting is an area in the data science and analytics process that can be closer to a craft than a fixed rule. The main challenge is that not only is each dataset different, but also there are data points that we have not yet seen at the moment of constructing the model. Instead, we are interested in building a strategy that enables us to tell something about data from the sample used in building the model." (Jesús Rogel-Salazar, "Data Science and Analytics with Python", 2017) 

"Data lake architecture suffers from complexity and deterioration. It creates complex and unwieldy pipelines of batch or streaming jobs operated by a central team of hyper-specialized data engineers. It deteriorates over time. Its unmanaged datasets, which are often untrusted and inaccessible, provide little value. The data lineage and dependencies are obscured and hard to track." (Zhamak Dehghani, "Data Mesh: Delivering Data-Driven Value at Scale", 2021)

"Decision-makers are constantly provided data in the form of numbers or insights, or similar. The challenge is that we tend to believe every number or piece of data we hear, especially when it comes from a trusted source. However, even if the source is trusted and the data is correct, insights from the data are created when we put it in context and apply meaning to it. This means that we may have put incorrect meaning to the data and then made decisions based on that, which is not ideal. This is why anyone involved in the process needs to have the skills to think critically about the data, to try to understand the context, and to understand the complexity of the situation where the answer is not limited to just one specific thing. Critical thinking allows individuals to assess limitations of what was presented, as well as mitigate any cognitive bias that they may have." (Angelika Klidas & Kevin Hanegan, "Data Literacy in Practice", 2022)

🪙Business Intelligence: Measurement (Just the Quotes)

"There is no inquiry which is not finally reducible to a question of Numbers; for there is none which may not be conceived of as consisting in the determination of quantities by each other, according to certain relations." (Auguste Comte, “The Positive Philosophy”, 1830)

"When you can measure what you are speaking about, and express it in numbers, you know something about it; but when you cannot express it in numbers, your knowledge is of a meager and unsatisfactory kind; it may be the beginning of knowledge, but you have scarcely in your thoughts advanced to the state of science.” (Lord Kelvin, "Electrical Units of Measurement", 1883)

“Of itself an arithmetic average is more likely to conceal than to disclose important facts; it is the nature of an abbreviation, and is often an excuse for laziness.” (Arthur Lyon Bowley, “The Nature and Purpose of the Measurement of Social Phenomena”, 1915)

“Science depends upon measurement, and things not measurable are therefore excluded, or tend to be excluded, from its attention.” (Arthur J Balfour, “Address”, 1917)

“It is important to realize that it is not the one measurement, alone, but its relation to the rest of the sequence that is of interest.” (William E Deming, “Statistical Adjustment of Data”, 1943)

“The purpose of computing is insight, not numbers […] sometimes […] the purpose of computing numbers is not yet in sight.” (Richard Hamming, “Numerical Methods for Scientists and Engineers”, 1962)

“A quantity like time, or any other physical measurement, does not exist in a completely abstract way. We find no sense in talking about something unless we specify how we measure it. It is the definition by the method of measuring a quantity that is the one sure way of avoiding talking nonsense...” (Hermann Bondi, “Relativity and Common Sense”, 1964)

“Measurement, we have seen, always has an element of error in it. The most exact description or prediction that a scientist can make is still only approximate.” (Abraham Kaplan, “The Conduct of Inquiry: Methodology for Behavioral Science”, 1964)

“A mature science, with respect to the matter of errors in variables, is not one that measures its variables without error, for this is impossible. It is, rather, a science which properly manages its errors, controlling their magnitudes and correctly calculating their implications for substantive conclusions.” (Otis D Duncan, “Introduction to Structural Equation Models”, 1975)

“Data in isolation are meaningless, a collection of numbers. Only in context of a theory do they assume significance […]” (George Greenstein, “Frozen Star”, 1983)

"Changing measures are a particularly common problem with comparisons over time, but measures also can cause problems of their own. [...] We cannot talk about change without making comparisons over time. We cannot avoid such comparisons, nor should we want to. However, there are several basic problems that can affect statistics about change. It is important to consider the problems posed by changing - and sometimes unchanging - measures, and it is also important to recognize the limits of predictions. Claims about change deserve critical inspection; we need to ask ourselves whether apples are being compared to apples - or to very different objects." (Joel Best, "Damned Lies and Statistics: Untangling Numbers from the Media, Politicians, and Activists", 2001)

"Measurement is often associated with the objectivity and neatness of numbers, and performance measurement efforts are typically accompanied by hope, great expectations and promises of change; however, these are then often followed by disbelief, frustration and what appears to be sheer madness." (Dina Gray et al, "Measurement Madness: Recognizing and avoiding the pitfalls of performance measurement", 2015)

"Measuring anything subjective always prompts perverse behavior. [...] All measurement systems are subject to abuse." (Kaiser Fung, "Numbersense: How To Use Big Data To Your Advantage", 2013)

“The value of having numbers - data - is that they aren't subject to someone else's interpretation. They are just the numbers. You can decide what they mean for you.” (Emily Oster, “Expecting Better”, 2013)

"Until a new metric generates a body of data, we cannot test its usefulness. Lots of novel measures hold promise only on paper." (Kaiser Fung, "Numbersense: How To Use Big Data To Your Advantage", 2013)

"Usually, it is impossible to restate past data. As a result, all history must be whitewashed and measurement starts from scratch." (Kaiser Fung, "Numbersense: How To Use Big Data To Your Advantage", 2013)

🪙Business Intelligence: Data Mesh (Just the quotes)

"Another myth is that we shall have a single source of truth for each concept or entity. […] This is a wonderful idea, and is placed to prevent multiple copies of out-of-date and untrustworthy data. But in reality it’s proved costly, an impediment to scale and speed, or simply unachievable. Data Mesh does not enforce the idea of one source of truth. However, it places multiple practices in place that reduces the likelihood of multiple copies of out-of-date data." (Zhamak Dehghani, "Data Mesh: Delivering Data-Driven Value at Scale", 2021)

"Data Mesh attempts to strike a balance between team autonomy and inter-term interoperability and collaboration, with a few complementary techniques. It gives domain teams autonomy to have control of their local decision making, such as choosing the best data model for their data products. While it uses the computational governance policies to impose a consistent experience across all data products; for example, standardizing on the data modeling language that all domains utilize." (Zhamak Dehghani, "Data Mesh: Delivering Data-Driven Value at Scale", 2021)

"Data mesh is a solution for organizations that experience scale and complexity, where existing data warehouse or lake solutions have become blockers in their ability to get value from data at scale and across many functions of their business, in a timely fashion and with less friction." (Zhamak Dehghani, "Data Mesh: Delivering Data-Driven Value at Scale", 2021)

"Data Mesh must allow for data models to change continuously without fatal impact to downstream data consumers, or slowing down access to data as a result of synchronizing change of a shared global canonical model. Data Mesh achieves this by localizing change to domains by providing autonomy to domains to model their data based on their most intimate understanding of the business without the need for central coordinations of change to a single shared canonical model." (Zhamak Dehghani, "Data Mesh: Delivering Data-Driven Value at Scale", 2021)

"Data mesh [...] reduces points of centralization that act as coordination bottlenecks. It finds a new way of decomposing the data architecture without slowing the organization down with synchronizations. It removes the gap between where the data originates and where it gets used and removes the accidental complexities - aka pipelines - that happen in between the two planes of data. Data mesh departs from data myths such as a single source of truth, or one tightly controlled canonical data model." (Zhamak Dehghani, "Data Mesh: Delivering Data-Driven Value at Scale", 2021)

"Data mesh relies on a distributed architecture that consists of domains. Each domain is an independent unit of data and its associated storage and compute components. When an organization contains various product units, each with its own data needs, each product team owns a domain that is operated and governed independently by the product team. […] Data mesh has a unique value proposition, not just offering scale of infrastructure and scenarios but also helping shift the organization’s culture around data," (Rukmani Gopalan, "The Cloud Data Lake: A Guide to Building Robust Cloud Data Architecture", 2022)

"Data has historically been treated as a second-class citizen, as a form of exhaust or by-product emitted by business applications. This application-first thinking remains the major source of problems in today’s computing environments, leading to ad hoc data pipelines, cobbled together data access mechanisms, and inconsistent sources of similar-yet-different truths. Data mesh addresses these shortcomings head-on, by fundamentally altering the relationships we have with our data. Instead of a secondary by-product, data, and the access to it, is promoted to a first-class citizen on par with any other business service." (Adam Bellemare,"Building an Event-Driven Data Mesh: Patterns for Designing and Building Event-Driven Architectures", 2023)

"Data mesh architectures are inherently decentralized, and significant responsibility is delegated to the data product owners. A data mesh also benefits from a degree of centralization in the form of data product compatibility and common self-service tooling. Differing opinions, preferences, business requirements, legal constraints, technologies, and technical debt are just a few of the many factors that influence how we work together." (Adam Bellemare, "Building an Event-Driven Data Mesh: Patterns for Designing and Building Event-Driven Architectures", 2023)

"The data mesh is an exciting new methodology for managing data at large. The concept foresees an architecture in which data is highly distributed and a future in which scalability is achieved by federating responsibilities. It puts an emphasis on the human factor and addressing the challenges of managing the increasing complexity of data architectures." (Piethein Strengholt, "Data Management at Scale: Modern Data Architecture with Data Mesh and Data Fabric" 2nd Ed., 2023)

"A data mesh splits the boundaries of the exchange of data into multiple data products. This provides a unique opportunity to partially distribute the responsibility of data security. Each data product team can be made responsible for how their data should be accessed and what privacy policies should be applied." (Aniruddha Deswandikar,"Engineering Data Mesh in Azure Cloud", 2024)

"A data mesh is a decentralized data architecture with four specific characteristics. First, it requires independent teams within designated domains to own their analytical data. Second, in a data mesh, data is treated and served as a product to help the data consumer to discover, trust, and utilize it for whatever purpose they like. Third, it relies on automated infrastructure provisioning. And fourth, it uses governance to ensure that all the independent data products are secure and follow global rules."(James Serra, "Deciphering Data Architectures", 2024)

"At its core, a data fabric is an architectural framework, designed to be employed within one or more domains inside a data mesh. The data mesh, however, is a holistic concept, encompassing technology, strategies, and methodologies." (James Serra, "Deciphering Data Architectures", 2024)

"It is very important to understand that data mesh is a concept, not a technology. It is all about an organizational and cultural shift within companies. The technology used to build a data mesh could follow the modern data warehouse, data fabric, or data lakehouse architecture - or domains could even follow different architectures." (James Serra, "Deciphering Data Architectures", 2024)

"To explain a data mesh in one sentence, a data mesh is a centrally managed network of decentralized data products. The data mesh breaks the central data lake into decentralized islands of data that are owned by the teams that generate the data. The data mesh architecture proposes that data be treated like a product, with each team producing its own data/output using its own choice of tools arranged in an architecture that works for them. This team completely owns the data/output they produce and exposes it for others to consume in a way they deem fit for their data." (Aniruddha Deswandikar,"Engineering Data Mesh in Azure Cloud", 2024)

"With all the hype, you would think building a data mesh is the answer to all of these 'problems' with data warehousing. The truth is that while data warehouse projects do fail, it is rarely because they can’t scale enough to handle big data or because the architecture or the technology isn’t capable. Failure is almost always because of problems with the people and/or the process, or that the organization chose the completely wrong technology." (James Serra, "Deciphering Data Architectures", 2024)

🪙Business Intelligence: Data Lakes (Just the Quotes)

"If you think of a Data Mart as a store of bottled water, cleansed and packaged and structured for easy consumption, the Data Lake is a large body of water in a more natural state. [...] The contents of the Data Lake stream in from a source to fill the lake, and various users of the lake can come to examine, dive in, or take samples." (James Dixon, "Pentaho, Hadoop, and Data Lakes", 2010) [sorce] [first known usage]

"A data lake represents an environment that collects and stores large volumes of structured and unstructured datasets, typically in their original, unaltered forms. More than a data depository, the data lake architecture enables the various users and data science teams to conduct data exploration and related analytical activities." (EMC Education Services, "Data Science & Big Data Analytics", 2015)

"A data lake strategy supports the introduction of a separate analytics environment that off-loads the analytics being done today on your overly expensive data warehouse. This separate analytics environment provides the data science team an on-demand, fail-fast environment for quickly ingesting and analyzing a wide variety of data sources in an attempt to address immediate business opportunities independent of the data warehouse's production schedule and service level agreement (SLA) rules." (Billl Schmarzo, "Driving Business Strategies with Data Science: Big Data MBA" 1st Ed., 2015)

"At its core, it is a data storage and processing repository in which all of the data in an organization can be placed so that every internal and external systems', partners', and collaborators' data flows into it and insights spring out. [...] Data Lake is a huge repository that holds every kind of data in its raw format until it is needed by anyone in the organization to analyze." (Beulah S Purra & Pradeep Pasupuleti, "Data Lake Development with Big Data", 2015) 

"Having multiple data lakes replicates the same problems that were created with multiple data warehouses - disparate data siloes and data fiefdoms that don't facilitate sharing of the corporate data assets across the organization. Organizations need to have a single data lake from which they can source the data for their BI/data warehousing and analytic needs. The data lake may never become the 'single version of the truth' for the organization, but then again, neither will the data warehouse. Instead, the data lake becomes the 'single or central repository for all the organization's data' from which all the organization's reporting and analytic needs are sourced." (Billl Schmarzo, "Driving Business Strategies with Data Science: Big Data MBA" 1st Ed., 2015)

"[...] the real power of the data lake is to enable advanced analytics or data science on the detailed and complete history of data in an attempt to uncover new variables and metrics that are better predictors of business performance." (Billl Schmarzo, "Driving Business Strategies with Data Science: Big Data MBA" 1st Ed., 2015)

"The data lake is not an incremental enhancement to the data warehouse, and it is NOT data warehouse 2.0. The data lake enables entirely new capabilities that allow your organization to address data and analytic challenges that the data warehouse could not address." (Billl Schmarzo, "Driving Business Strategies with Data Science: Big Data MBA" 1st Ed., 2015)

"Unfortunately, some organizations are replicating the bad data warehouse practice by creating special-purpose data lakes - data lakes to address a specific business need. Resist that urge! Instead, source the data that is needed for that specific business need into an 'analytic sandbox' where the data scientists and the business users can collaborate to find those data variables and analytic models that are better predictors of the business performance. Within the 'analytic sandbox', the organization can bring together (ingest and integrate) the data that it wants to test, build the analytic models, test the model's goodness of fit, acquire new data, refine the analytic models, and retest the goodness of fit." (Billl Schmarzo, "Driving Business Strategies with Data Science: Big Data MBA" 1st Ed., 2015)

"A data lake is a storage repository that holds a very large amount of data, often from diverse sources, in native format until needed. In some respects, a data lake can be compared to a staging area of a data warehouse, but there are key differences. Just like a staging area, a data lake is a conglomeration point for raw data from diverse sources. However, a staging area only stores new data needed for addition to the data warehouse and is a transient data store. In contrast, a data lake typically stores all possible data that might be needed for an undefined amount of analysis and reporting, allowing analysts to explore new data relationships. In addition, a data lake is usually built on commodity hardware and software such as Hadoop, whereas traditional staging areas typically reside in structured databases that require specialized servers." (Mike Fleckenstein & Lorraine Fellows, "Modern Data Strategy", 2018)

"A data warehouse follows a pre-built static structure to model source data. Any changes at the structural and configuration level must go through a stringent business review process and impact analysis. Data lakes are very agile. Consumption or analytical layer can be modified to fit in the model requirements. Consumers of a data lake are not constant; therefore, schema and modeling lies at the liberty of analysts and scientists." (Saurabh Gupta et al, "Practical Enterprise Data Lake Insights", 2018)

"Data in the data lake should never get disposed. Data driven strategy must define steps to version the data and handle deletes and updates from the source systems." (Saurabh Gupta et al, "Practical Enterprise Data Lake Insights", 2018)

"Data governance policies must not enforce constraints on data - Data governance intends to control the level of democracy within the data lake. Its sole purpose of existence is to maintain the quality level through audits, compliance, and timely checks. Data flow, either by its size or quality, must not be constrained through governance norms. [...] Effective data governance elevates confidence in data lake quality and stability, which is a critical factor to data lake success story. Data compliance, data sharing, risk and privacy evaluation, access management, and data security are all factors that impact regulation." (Saurabh Gupta et al, "Practical Enterprise Data Lake Insights", 2018)

"Data Lake induces accessibility and catalyzes availability. It warrants data discovery platforms to soak the data trends at a horizontal scale and produce visual insights. It largely cuts down the time that goes into data preparation and exhaustive data analysis." (Saurabh Gupta et al, "Practical Enterprise Data Lake Insights", 2018)

"Data Lake is a single window snapshot of all enterprise data in its raw format, be it structured, semi-structured, or unstructured. Starting from curating the data ingestion pipeline to the transformation layer for analytical consumption, every aspect of data gets addressed in a data lake ecosystem. It is supposed to hold enormous volumes of data of varied structures." (Saurabh Gupta et al, "Practical Enterprise Data Lake Insights", 2018)

"Data swamp, on the other hand, presents the devil side of a lake. A data lake in a state of anarchy is nothing but turns into a data swamp. It lacks stable data governance practices, lacks metadata management, and plays weak on ingestion framework. Uncontrolled and untracked access to source data may produce duplicate copies of data and impose pressure on storage systems." (Saurabh Gupta et al, "Practical Enterprise Data Lake Insights", 2018)

"Data warehousing, as we are aware, is the traditional approach of consolidating data from multiple source systems and combining into one store that would serve as the source for analytical and business intelligence reporting. The concept of data warehousing resolved the problems of data heterogeneity and low-level integration. In terms of objectives, a data lake is no different from a data warehouse. Both are primary advocates of terms like 'single source of truth' and 'central data repository'." (Saurabh Gupta et al, "Practical Enterprise Data Lake Insights", 2018)

"At first, we threw all of this data into a pit called the 'data lake'. But we soon discovered that merely throwing data into a pit was a pointless exercise. To be useful - to be analyzed - data needed to (1) be related to each other and (2) have its analytical infrastructure carefully arranged and made available to the end user. Unless we meet these two conditions, the data lake turns into a swamp, and swamps start to smell after a while. [...] In a data swamp, data just sits there are no one uses it. In the data swamp, data just rots over time." (Bill Inmon et al, "Building the Data Lakehouse", 2021)

"Data lake architecture suffers from complexity and deterioration. It creates complex and unwieldy pipelines of batch or streaming jobs operated by a central team of hyper-specialized data engineers. It deteriorates over time. Its unmanaged datasets, which are often untrusted and inaccessible, provide little value. The data lineage and dependencies are obscured and hard to track." (Zhamak Dehghani, "Data Mesh: Delivering Data-Driven Value at Scale", 2021)

"When it comes to data lakes, some things usually stay constant: the storage and processing patterns. Change could come in any of the following ways: Adding new components and processing or consumption patterns to respond to new requirements. […] Optimizing existing architecture for better cost or performance" (Rukmani Gopalan, "The Cloud Data Lake: A Guide to Building Robust Cloud Data Architecture", 2022)

"Delta Lake is a transactional storage software layer that runs on top of an existing data lake and adds RDW-like features that improve the lake’s reliability, security, and performance. Delta Lake itself is not storage. In most cases, it’s easy to turn a data lake into a Delta Lake; all you need to do is specify, when you are storing data to your data lake, that you want to save it in Delta Lake format (as opposed to other formats, like CSV or JSON)." (James Serra, "Deciphering Data Architectures", 2024)

🪙Business Intelligence: Decision-Making (Just the Quotes)

"Charts and graphs are a method of organizing information for a unique purpose. The purpose may be to inform, to persuade, to obtain a clear understanding of certain facts, or to focus information and attention on a particular problem. The information contained in charts and graphs must, obviously, be relevant to the purpose. For decision-making purposes, information must be focused clearly on the issue or issues requiring attention. The need is not simply for 'information', but for structured information, clearly presented and narrowed to fit a distinctive decision-making context. An advantage of having a 'formula' or 'model' appropriate to a given situation is that the formula indicates what kind of information is needed to obtain a solution or answer to a specific problem." (Cecil H Meyers, "Handbook of Basic Graphs: A modern approach", 1970)

"The more any quantitative social indicator is used for social decision-making, the more subject it will be to corruption pressures and the more apt it will be to distort and corrupt the social processes it is intended to monitor." (Donald T Campbell, "Assessing the impact of planned social change", 1976)

"The greater the uncertainty, the greater the amount of decision making and information processing. It is hypothesized that organizations have limited capacities to process information and adopt different organizing modes to deal with task uncertainty. Therefore, variations in organizing modes are actually variations in the capacity of organizations to process information and make decisions about events which cannot be anticipated in advance." (John K Galbraith, "Organization Design", 1977)

"Blissful data consist of information that is accurate, meaningful, useful, and easily accessible to many people in an organization. These data are used by the organization’s employees to analyze information and support their decision-making processes to strategic action. It is easy to see that organizations that have reached their goal of maximum productivity with blissful data can triumph over their competition. Thus, blissful data provide a competitive advantage.". (Margaret Y Chu, "Blissful Data", 2004)

"Dashboards and visualization are cognitive tools that improve your 'span of control' over a lot of business data. These tools help people visually identify trends, patterns and anomalies, reason about what they see and help guide them toward effective decisions. As such, these tools need to leverage people's visual capabilities. With the prevalence of scorecards, dashboards and other visualization tools now widely available for business users to review their data, the issue of visual information design is more important than ever." (Richard Brath & Michael Peters, "Dashboard Design: Why Design is Important," DM Direct, 2004)

"If you simply present data, it’s easy for your audience to say, Oh, that’s interesting, and move on to the next thing. But if you ask for action, your audience has to make a decision whether to comply or not. This elicits a more productive reaction from your audience, which can lead to a more productive conversation - one that might never have been started if you hadn’t recommended the action in the first place." (Cole N Knaflic, "Storytelling with Data: A Data Visualization Guide for Business Professionals", 2015)

"All human storytellers bring their subjectivity to their narratives. All have bias, and possibly error. Acknowledging and defusing that bias is a vital part of successfully using data stories. By debating a data story collaboratively and subjecting it to critical thinking, organizations can get much higher levels of engagement with data and analytics and impact their decision making much more than with reports and dashboards alone." (James Richardson, 2017)

"An actionable task means that it is possible to act on its result. That action might be to present a useful result to a decision maker or to proceed to a next step in a different result. An answer is actionable when it no longer needs further work to make sense of it." (Danyel Fisher & Miriah Meyer, "Making Data Visual", 2018)

"Business intelligence tools can only present the facts. Removing biases and other errors in decision making are dynamics of company culture that affect how well business intelligence is used." (Cindi Howson, "Successful Business Intelligence: Secrets to making BI a killer App", 2008)

"The problem is when biases and inaccurate data also get filtered into the gut. In this case, the gut-feel decision making should be supported with objective data, or errors in decision making may occur." (Cindi Howson, "Successful Business Intelligence: Secrets to making BI a killer App", 2008)

"Apart from the secondary benefits of digital data, which are many, such as faster and cheaper information collection and distribution, the primary benefit is better decision making based on evidence. Despite our intellectual powers, when we allow our minds to become disconnected from reliable information about the world, we tend to screw up and make bad decisions." (Stephen Few, "Signal: Understanding What Matters in a World of Noise", 2015)

"The goal of using data visualization to make better and faster decisions may lead people to think that any data visualization that is not immediately understood is a failure. Yes, a good visualization should allow you to see things that you might have missed, and to glean insights faster, but you still have to think." (Steve Wexler, "The Big Picture: How to use data visualization to make better decisions - faster", 2021)

"Current decision-making in business suffers from insight gaps. Organizations invest in data and analytics, hoping that will provide them with insights that they can use to make decisions, but in reality, there are many challenges and obstacles that get in the way of that process. One of the biggest challenges is that these organizations tend to focus on technology and hard skills only. They are definitely important, but you will not automatically get insights and better decisions with hard skills alone. Using data to make better data-informed decisions requires not only hard skills but also soft skills as well as mindsets." (Angelika Klidas & Kevin Hanegan, "Data Literacy in Practice", 2022)

"Decision-makers are constantly provided data in the form of numbers or insights, or similar. The challenge is that we tend to believe every number or piece of data we hear, especially when it comes from a trusted source. However, even if the source is trusted and the data is correct, insights from the data are created when we put it in context and apply meaning to it. This means that we may have put incorrect meaning to the data and then made decisions based on that, which is not ideal. This is why anyone involved in the process needs to have the skills to think critically about the data, to try to understand the context, and to understand the complexity of the situation where the answer is not limited to just one specific thing. Critical thinking allows individuals to assess limitations of what was presented, as well as mitigate any cognitive bias that they may have." (Angelika Klidas & Kevin Hanegan, "Data Literacy in Practice", 2022)

"Data literacy is something that affects everyone and every organization. The more people who can debate, analyze, work with, and use data in their daily roles, the better data-informed decision-making will be." (Angelika Klidas & Kevin Hanegan, "Data Literacy in Practice", 2022)

🪙Business Intelligence: Business Intelligence (Just the Quotes)

"A key sign of successful business intelligence is the degree to which it impacts business performance." (Cindi Howson, "Successful Business Intelligence: Secrets to making BI a killer App", 2008)

"Business intelligence tools can only present the facts. Removing biases and other errors in decision making are dynamics of company culture that affect how well business intelligence is used." (Cindi Howson, "Successful Business Intelligence: Secrets to making BI a killer App", 2008)

"Successful business intelligence is influenced by both technical aspects and organizational aspects. In general, companies rate organizational aspects (such as executive level sponsorship) as having a higher impact on success than technical aspects. And yet, even if you do everything right from an organizational perspective, if you don’t have high quality, relevant data, your BI initiative will fail." (Cindi Howson, "Successful Business Intelligence: Secrets to making BI a killer App", 2008)

"The data architecture is the most important technical aspect of your business intelligence initiative. Fail to build an information architecture that is flexible, with consistent, timely, quality data, and your BI initiative will fail. Business users will not trust the information, no matter how powerful and pretty the BI tools. However, sometimes it takes displaying that messy data to get business users to understand the importance of data quality and to take ownership of a problem that extends beyond business intelligence, to the source systems and to the organizational structures that govern a company’s data." (Cindi Howson, "Successful Business Intelligence: Secrets to making BI a killer App", 2008)

"The data architecture is the most important technical aspect of your business intelligence initiative. Fail to build an information architecture that is flexible, with consistent, timely, quality data, and your BI initiative will fail. Business users will not trust the information, no matter how powerful and pretty the BI tools. However, sometimes it takes displaying that messy data to get business users to understand the importance of data quality and to take ownership of a problem that extends beyond business intelligence, to the source systems and to the organizational structures that govern a company’s data." (Cindi Howson, "Successful Business Intelligence: Secrets to making BI a killer App", 2008)

"There is one crucial aspect of extending the reach of business intelligence that has nothing to do with technology and that is Relevance. Understanding what information someone needs to do a job or to complete a task is what makes business intelligence relevant to that person. Much of business intelligence thus far has been relevant to power users and senior managers but not to front/line workers, customers, and suppliers." (Cindi Howson, "Successful Business Intelligence: Secrets to making BI a killer App", 2008)

"Data migration is not just about moving data from one place to another; it should be focused on: realizing all the benefits promised by the new system when you entertained the concept of new software in the first place; creating the improved enterprise performance that was the driver for the project; importing the best, the most appropriate and the cleanest data you can so that you enhance business intelligence; maintaining all your regulatory, legal and governance compliance criteria; staying securely in control of the project." (John Morris, "Practical Data Migration", 2009)

"Data warehousing, as we are aware, is the traditional approach of consolidating data from multiple source systems and combining into one store that would serve as the source for analytical and business intelligence reporting. The concept of data warehousing resolved the problems of data heterogeneity and low-level integration. In terms of objectives, a data lake is no different from a data warehouse. Both are primary advocates of terms like 'single source of truth' and 'central data repository'." (Saurabh Gupta et al, "Practical Enterprise Data Lake Insights", 2018)

"Dashboards are collections of several linked visualizations all in one place. The idea is very popular as part of business intelligence: having current data on activity summarized and presented all in one place. One danger of cramming a lot of disparate information into one place is that you will quickly hit information overload. Interactivity and small multiples are definitely worth considering as ways of simplifying the information a reader has to digest in a dashboard. As with so many other visualizations, layering the detail for different readers is valuable." (Robert Grant, "Data Visualization: Charts, Maps and Interactive Graphics", 2019)

"The way we explore data today, we often aren't constrained by rigid hypothesis testing or statistical rigor that can slow down the process to a crawl. But we need to be careful with this rapid pace of exploration, too. Modern business intelligence and analytics tools allow us to do so much with data so quickly that it can be easy to fall into a pitfall by creating a chart that misleads us in the early stages of the process." (Ben Jones, "Avoiding Data Pitfalls: How to Steer Clear of Common Blunders When Working with Data and Presenting Analysis and Visualizations", 2020) 

See also: the [definitions] and the [index] of similar posts.

Businesses Intelligence: Data Analytics Myths (Just the Quotes)

"[myth:] Accuracy is more important than precision. For single best estimates, be it a mean value or a single data value, this question does not arise because in that case there is no difference between accuracy and precision. (Think of a single shot aimed at a target.) Generally, it is good practice to balance precision and accuracy. The actual requirements will differ from case to case." (Manfred Drosg, "Dealing with Uncertainties: A Guide to Error Analysis", 2007)

"[myth:] Counting can be done without error. Usually, the counted number is an integer and therefore without (rounding) error. However, the best estimate of a scientifically relevant value obtained by counting will always have an error. These errors can be very small in cases of consecutive counting, in particular of regular events, e.g., when measuring frequencies." (Manfred Drosg, "Dealing with Uncertainties: A Guide to Error Analysis", 2007)

"The simplicity of the process behavior chart can be deceptive. This is because the simplicity of the charts is based on a completely different concept of data analysis than that which is used for the analysis of experimental data.  When someone does not understand the conceptual basis for process behavior charts they are likely to view the simplicity of the charts as something that needs to be fixed.  Out of these urges to fix the charts all kinds of myths have sprung up resulting in various levels of complexity and obstacles to the use of one of the most powerful analysis techniques ever invented." (Donald J Wheeler, "Myths About Data Analysis", International Lean & Six Sigma Conference, 2012)

"The search for better numbers, like the quest for new technologies to improve our lives, is certainly worthwhile. But the belief that a few simple numbers, a few basic averages, can capture the multifaceted nature of national and global economic systems is a myth. Rather than seeking new simple numbers to replace our old simple numbers, we need to tap into both the power of our information age and our ability to construct our own maps of the world to answer the questions we need answering." (Zachary Karabell, "The Leading Indicators: A short history of the numbers that rule our world", 2014)

"The field of big-data analytics is still littered with a few myths and evidence-free lore. The reasons for these myths are simple: the emerging nature of technologies, the lack of common definitions, and the non-availability of validated best practices. Whatever the reasons, these myths must be debunked, as allowing them to persist usually has a negative impact on success factors and Return on Investment (RoI). On a positive note, debunking the myths allows us to set the right expectations, allocate appropriate resources, redefine business processes, and achieve individual/organizational buy-in." (Prashant Natarajan et al, "Demystifying Big Data and Machine Learning for Healthcare", 2017) 

"The first myth is that prediction is always based on time-series extrapolation into the future (also known as forecasting). This is not the case: predictive analytics can be applied to generate any type of unknown data, including past and present. In addition, prediction can be applied to non-temporal (time-based) use cases such as disease progression modeling, human relationship modeling, and sentiment analysis for medication adherence, etc. The second myth is that predictive analytics is a guarantor of what will happen in the future. This also is not the case: predictive analytics, due to the nature of the insights they create, are probabilistic and not deterministic. As a result, predictive analytics will not be able to ensure certainty of outcomes." (Prashant Natarajan et al, "Demystifying Big Data and Machine Learning for Healthcare", 2017)

"Another myth is that we shall have a single source of truth for each concept or entity. […] This is a wonderful idea, and is placed to prevent multiple copies of out-of-date and untrustworthy data. But in reality it’s proved costly, an impediment to scale and speed, or simply unachievable. Data Mesh does not enforce the idea of one source of truth. However, it places multiple practices in place that reduces the likelihood of multiple copies of out-of-date data." (Zhamak Dehghani, "Data Mesh: Delivering Data-Driven Value at Scale", 2021)

"Data mesh [...] reduces points of centralization that act as coordination bottlenecks. It finds a new way of decomposing the data architecture without slowing the organization down with synchronizations. It removes the gap between where the data originates and where it gets used and removes the accidental complexities - aka pipelines - that happen in between the two planes of data. Data mesh departs from data myths such as a single source of truth, or one tightly controlled canonical data model." (Zhamak Dehghani, "Data Mesh: Delivering Data-Driven Value at Scale", 2021)

"I think sometimes organizations are looking at tools or the mythical and elusive data driven culture to be the strategy. Let me emphasize now: culture and tools are not strategies; they are enabling pieces." (Jordan Morrow, "Be Data Literate: The data literacy skills everyone needs to succeed", 2021)

"In the world of data and analytics, people get enamored by the nice, shiny object. We are pulled around by the wind of the latest technology, but in so doing we are pulled away from the sound and intelligent path that can lead us to data and analytical success. The data and analytical world is full of examples of overhyped technology or processes, thinking this thing will solve all of the data and analytical needs for an individual or organization. Such topics include big data or data science. These two were pushed into our minds and down our throats so incessantly over the past decade that they are somewhat of a myth, or people finally saw the light. In reality, both have a place and do matter, but they are not the only solution to your data and analytical needs. Unfortunately, though, organizations bit into them, thinking they would solve everything, and were left at the alter, if you will, when it came time for the marriage of data and analytical success with tools." (Jordan Morrow, "Be Data Literate: The data literacy skills everyone needs to succeed", 2021)

"Unlike other analytical data management paradigms, data mesh does not embrace the concept of the mythical single source of truth. Every data product provides a truthful portion of the reality - for a particular domain - to the best of its ability, a single slice of truth." (Zhamak Dehghani, "Data Mesh: Delivering Data-Driven Value at Scale", 2021)

🪙Business Intelligence: Indicators (Just the Quotes)

"If we view organizations as adaptive, problem-solving structures, then inferences about effectiveness have to be made, not from static measures of output, but on the basis of the processes through which the organization approaches problems. In other words, no single measurement of organizational efficiency or satisfaction - no single time-slice of organizational performance can provide valid indicators of organizational health." (Warren G Bennis, "General Systems Yearbook", 1962)

"The more any quantitative social indicator is used for social decision-making, the more subject it will be to corruption pressures and the more apt it will be to distort and corrupt the social processes it is intended to monitor." (Donald T Campbell, "Assessing the impact of planned social change", 1976)

"Indicators tend to direct your attention toward what they are monitoring. It is like riding a bicycle: you will probably steer it where you are looking. If, for example, you start measuring your inventory levels carefully, you are likely to take action to drive your inventory levels down, which is good up to a point. But your inventories could become so lean that you can’t react to changes in demand without creating shortages. So because indicators direct one’s activities, you should guard against overreacting. This you can do by pairing indicators, so that together both effect and counter-effect are measured. Thus, in the inventory example, you need to monitor both inventory levels and the incidence of shortages. A rise in the latter will obviously lead you to do things to keep inventories from becoming too low." (Andrew S Grove, "High Output Management", 1983)

"So because indicators direct one’s activities, you should guard against overreacting. This you can do by pairing indicators, so that together both effect and counter-effect are measured. […] In sum, joint monitoring is likely to keep things in the optimum middle ground." (Andrew S Grove, "High Output Management", 1983)

"The first rule is that a measurement - any measurement - is better than none. But a genuinely effective indicator will cover the output of the work unit and not simply the activity involved. […] If you do not systematically collect and maintain an archive of indicators, you will have to do an awful lot of quick research to get the information you need, and by the time you have it, the problem is likely to have gotten worse." (Andrew S Grove, "High Output Management", 1983)

"The number of possible indicators you can choose is virtually limitless, but for any set of them to be useful, you have to focus each indicator on a specific operational goal. […] Put another way, which five pieces of information would you want to look at each day, immediately upon arriving at your office?" (Andrew S Grove, "High Output Management", 1983)

"All good KPIs that I have come across, that have made a difference, had the CEO’s constant attention, with daily calls to the relevant staff. [...] A KPI should tell you about what action needs to take place. [...] A KPI is deep enough in the organization that it can be tied down to an individual. [...] A good KPI will affect most of the core CSFs and more than one BSC perspective. [...] A good KPI has a flow on effect." (David Parmenter, "Pareto’s 80/20 Rule for Corporate Accountants", 2007)

"If the KPIs you currently have are not creating change, throw them out because there is a good chance that they may be wrong. They are probably measures that were thrown together without the in-depth research and investigation KPIs truly deserve." (David Parmenter, "Pareto’s 80/20 Rule for Corporate Accountants", 2007)

"Key performance indicators (KPIs) are the vital navigation instruments used by managers to understand whether their business is on a successful voyage or whether it is veering off the prosperous path. The right set of indicators will shine light on performance and highlight areas that need attention. ‘What gets measured gets done’ and ‘if you can’t measure it, you can’t manage it’ are just two of the popular sayings used to highlight the critical importance of metrics. Without the right KPIs managers are sailing blind." (Bernard Marr, "Key Performance Indicators (KPI): The 75 measures every manager needs to know", 2011)

"KRAs and KPIs KRA and KPI are two confusing acronyms for an approach commonly recommended for identifying a person’s major job responsibilities. KRA stands for key result areas; KPI stands for key performance indicators. As academics and consultants explain this jargon, key result areas are the primary components or parts of the job in which a person is expected to deliver results. Key performance indicators represent the measures that will be used to determine how well the individual has performed. In other words, KRAs tell where the individual is supposed to concentrate her attention; KPIs tell how her performance in the specified areas should be measured. Probably few parts of the performance appraisal process create more misunderstanding and bewilderment than do the notion of KRAs and KPIs. The reason is that so much of the material written about KPIs and KRAs is both." (Dick Grote, "How to Be Good at Performance Appraisals: Simple, Effective, Done Right", 2011)

"A statistical index has all the potential pitfalls of any descriptive statistic - plus the distortions introduced by combining multiple indicators into a single number. By definition, any index is going to be sensitive to how it is constructed; it will be affected both by what measures go into the index and by how each of those measures is weighted." (Charles Wheelan, "Naked Statistics: Stripping the Dread from the Data", 2012)

"Even if you have a solid indicator of what you are trying to measure and manage, the challenges are not over. The good news is that 'managing by statistics' can change the underlying behavior of the person or institution being managed for the better. If you can measure the proportion of defective products coming off an assembly line, and if those defects are a function of things happening at the plant, then some kind of bonus for workers that is tied to a reduction in defective products would presumably change behavior in the right kinds of ways. Each of us responds to incentives (even if it is just praise or a better parking spot). Statistics measure the outcomes that matter; incentives give us a reason to improve those outcomes." (Charles Wheelan, "Naked Statistics: Stripping the Dread from the Data", 2012)

"Once these different measures of performance are consolidated into a single number, that statistic can be used to make comparisons […] The advantage of any index is that it consolidates lots of complex information into a single number. We can then rank things that otherwise defy simple comparison […] Any index is highly sensitive to the descriptive statistics that are cobbled together to build it, and to the weight given to each of those components. As a result, indices range from useful but imperfect tools to complete charades." (Charles Wheelan, "Naked Statistics: Stripping the Dread from the Data", 2012)

"Defining an indicator as lagging, coincident, or leading is connected to another vital notion: the business cycle. Indicators are lagging or leading based on where economists believe we are in the business cycle: whether we are heading into a recession or emerging from one." (Zachary Karabell, "The Leading Indicators: A short history of the numbers that rule our world", 2014)

"[…] economics is a profession grounded in the belief that 'the economy' is a machine and a closed system. The more clearly that machine is understood, the more its variables are precisely measured, the more we will be able to manage and steer it as we choose, avoiding the frenetic expansions and sharp contractions. With better indicators would come better policy, and with better policy, states would be less likely to fall into depression and risk collapse." (Zachary Karabell, "The Leading Indicators: A short history of the numbers that rule our world", 2014)

"Our needs going forward will be best served by how we make use of not just this data but all data. We live in an era of Big Data. The world has seen an explosion of information in the past decades, so much so that people and institutions now struggle to keep pace. In fact, one of the reasons for the attachment to the simplicity of our indicators may be an inverse reaction to the sheer and bewildering volume of information most of us are bombarded by on a daily basis. […] The lesson for a world of Big Data is that in an environment with excessive information, people may gravitate toward answers that simplify reality rather than embrace the sheer complexity of it." (Zachary Karabell, "The Leading Indicators: A short history of the numbers that rule our world", 2014)

"Statistics are meaningless unless they exist in some context. One reason why the indicators have become more central and potent over time is that the longer they have been kept, the easier it is to find useful patterns and points of reference." (Zachary Karabell, "The Leading Indicators: A short history of the numbers that rule our world", 2014)

"The indicators - through no particular fault of anyone in particular - have not kept up with the changing world. As these numbers have become more deeply embedded in our culture as guides to how we are doing, we rely on a few big averages that can never be accurate pictures of complicated systems for the very reason that they are too simple and that they are averages. And we have neither the will nor the resources to invent or refine our current indicators enough to integrate all of these changes." (Zachary Karabell, "The Leading Indicators: A short history of the numbers that rule our world", 2014)

"We don’t need new indicators that replace old simple numbers with new simple numbers. We need instead bespoke indicators, tailored to the specific needs and specific questions of governments, businesses, communities, and individuals." (Zachary Karabell, "The Leading Indicators: A short history of the numbers that rule our world", 2014)

"Yet our understanding of the world is still framed by our leading indicators. Those indicators define the economy, and what they say becomes the answer to the simple question 'Are we doing well?'" (Zachary Karabell, "The Leading Indicators: A short history of the numbers that rule our world", 2014)

"[…] an overall green status indicator doesn’t mean anything most of the time. All it says is that the things under measurement seem okay. But there always will be many more things not under measurement. To celebrate green indicators is to ignore the unknowns. […] The tendency to roll up metrics into dashboards promotes ignorance of the real situation on the ground. We forget that we only see what is under measurement. We only act when something is not green." (Sriram Narayan, "Agile IT Organization Design: For Digital Transformation and Continuous Delivery", 2015)

"Financial measures are a quantification of an activity that has taken place; we have simply placed a value on the activity. Thus, behind every financial measure is an activity. I call financial measures result indicators, a summary measure. It is the activity that you will want more or less of. It is the activity that drives the dollars, pounds, or yen. Thus financial measures cannot possibly be KPIs." (David Parmenter, "Key Performance Indicators: Developing, implementing, and using winning KPIs" 3rd Ed., 2015)

"Key performance indicators (KPIs) are those indicators that focus on the aspects of organizational performance that are the most critical for the current and future success of the organization." (David Parmenter, "Key Performance Indicators: Developing, implementing, and using winning KPIs" 3rd Ed., 2015)

"Key Performance Indicators (KPIs) in many organizations are a broken tool. The KPIs are often a random collection prepared with little expertise, signifying nothing. [...] KPIs should be measures that link daily activities to the organization’s critical success factors (CSFs), thus supporting an alignment of effort within the organization in the intended direction." (David Parmenter, "Key Performance Indicators: Developing, implementing, and using winning KPIs" 3rd Ed., 2015)

"Most organizational measures are very much past indicators measuring events of the last month or quarter. These indicators cannot be and never were KPIs." (David Parmenter, "Key Performance Indicators: Developing, implementing, and using winning KPIs" 3rd Ed., 2015)

"We need indicators of overall performance that need only be reviewed on a monthly or bimonthly basis. These measures need to tell the story about whether the organization is being steered in the right direction at the right speed, whether the customers and staff are happy, and whether we are acting in a responsible way by being environmentally friendly. These measures are called key result indicators (KRIs)." (David Parmenter, "Key Performance Indicators: Developing, implementing, and using winning KPIs" 3rd Ed., 2015)

"Indicators represent a way of 'distilling' the larger volume of data collected by organizations. As data become bigger and bigger, due to the greater span of control or growing complexity of operations, data management becomes increasingly difficult. Actions and decisions are greatly influenced by the nature, use and time horizon (e.g., short or long-term) of indicators." (Fiorenzo Franceschini et al, "Designing Performance Measurement Systems: Theory and Practice of Key Performance Indicators", 2019)

"Indicators take on the role of real 'conceptual technologies', capable of driving organizational management in intangible terms, conditioning the 'what' to focus and the 'how'; in other words, they become the beating heart of the management, operational and technological processes." (Fiorenzo Franceschini et al, "Designing Performance Measurement Systems: Theory and Practice of Key Performance Indicators", 2019)

"Monitoring a process requires identifying specific activities, responsibilities and indicators for testing effectiveness and efficiency. Effectiveness means setting the right goals and objectives, making sure that they are properly accomplished (doing the right things); effectiveness is measured comparing the achieved results with target objectives. On the other hand, efficiency means getting the most (output) from the available (input) resources (doing things right): efficiency defines a link between process performance and available resources." (Fiorenzo Franceschini et al, "Designing Performance Measurement Systems: Theory and Practice of Key Performance Indicators", 2019)

"People do care about how they are measured. What can we do about this? If you are in the position to measure something, think about whether measuring it will change people’s behaviors in ways that undermine the value of your results. If you are looking at quantitative indicators that others have compiled, ask yourself: Are these numbers measuring what they are intended to measure? Or are people gaming the system and rendering this measure useless?" (Carl T Bergstrom & Jevin D West, "Calling Bullshit: The Art of Skepticism in a Data-Driven World", 2020)

"A KPI is a performance measure that demonstrates how effectively an organisation is achieving its critical objectives. They are used to track performance over a period of time to ensure the organisation is heading in the desired direction, and are quantifiable to guide whether activities need to be dialled up or down, resources adjusted or management resource focused on understanding what is in play that may be holding back the organisation." (Ian Wallis, "Data Strategy: From definition to execution", 2021)

"The KPI juggernaut has been misused and abused in too many organisations to the extent it has devalued the concept of KPIs. KPIs used well - the ten things that really matter to an organisation - can, in my experience, be a real galvanising force to get focus and attention put in those areas which really can make a difference. The rest is a distraction, there through some misplaced view that more adds value when actually it detracts through losing the focus from where it needs to be." (Ian Wallis, "Data Strategy: From definition to execution", 2021)